Featured
Editorial Anatomy: Key Editorial Design Terms
If you've ever been captivated by the sleek look of a magazine spread or wondered how a simple page can pack such a visual punch, you're in the right place. In this post, we're diving into essential editorial design terms. Whether you're an aspiring designer or a...
Talking Typography
Matching Moods: The Psychology of Typography
Typography isn't just about choosing pretty fonts; it's a subtle yet powerful tool. As designers, we need to dive deep into the psychology of typography, using it as a secret weapon to capture the exact mood and tone our clients dream of. Exploring Type Associations...
Typography Tips: A Quick Guide to Font Styles & Combinations
Whether you're a seasoned web designer, a budding digital artist, or a design client needing clarification about design lingo, understanding font styles and combinations is crucial. In this quick guide, we'll explore the differences between typefaces and fonts, the...
A Quick Guide to Leading, Kerning, and Tracking
So, you finally received the completed text for a story, newsletter, etc. What's next?As a designer, our role is to make the text both visually appealing and approachable for the consumer. While there are a myriad of ways to do this, there are small changes we can...
Developing Designers
Editorial Anatomy: Key Editorial Design Terms
If you've ever been captivated by the sleek look of a magazine spread or wondered how a simple page can pack such a visual punch, you're in the right place. In this post, we're diving into essential editorial design terms. Whether you're an aspiring designer or a...
Why You Need a Growth Mindset
I was first introduced to the concept of a growth mindset while teaching. Popularized by psychologist Carol Dweck, the idea of a growth mindset fundamentally revolves around how individuals perceive their abilities and intelligence. It’s a relatively simple concept at...
Color Psychology: More Than Meets the Eye
Color is intricately linked to our psyche. Whether it’s the association of a warm yellow with the summer sun or the cool turquoise of our dream seaside vacation, every color has a meaning. Each color weaves a tale, intertwining elements from our senses, spiritual...
Editorial
Editorial Anatomy: Key Editorial Design Terms
If you've ever been captivated by the sleek look of a magazine spread or wondered how a simple page can pack such a visual punch, you're in the right place. In this post, we're diving into essential editorial design terms. Whether you're an aspiring designer or a...
Color Codes Uncovered: Decoding RGB, CMYK, PMS, and HEX
Navigating the alphabet soup of color codes can feel like decoding the newest slew of corporate acronyms. But fear not! By the end of this article, they'll be as simple as ROYGBIV. Color Codes: Digital vs. Print Let's start with the easiest part–some color types are...
Matching Moods: The Psychology of Typography
Typography isn't just about choosing pretty fonts; it's a subtle yet powerful tool. As designers, we need to dive deep into the psychology of typography, using it as a secret weapon to capture the exact mood and tone our clients dream of. Exploring Type Associations...
Design tools
Matching Moods: The Psychology of Typography
Typography isn't just about choosing pretty fonts; it's a subtle yet powerful tool. As designers, we need to dive deep into the psychology of typography, using it as a secret weapon to capture the exact mood and tone our clients dream of. Exploring Type Associations...
11 Design Trends to Explore in 2024
December is only days away, and it's time to delve into the anticipated 2024 design trends. Let's explore five key concepts that will shape graphic design next year. 1. Nostalgia Once again, we're looking to the past for inspiration. Art Nouveau Revitalized:...
ChatGPT is My Coworker: 3 Ways I use ChatGPT as a Freelancer
My dad is obsessed with ChatGPT. Granted, this is also a man who talks to his Alexa like a roommate and does his best to antagonize all of the AI tech products in his life for laughs. The obsession was inevitable. So, as a gesture of fatherly goodwill, his gift to my...
Hanna@hflewdesign.com
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(207) 749-8802
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Lewiston, Maine